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[http://ly2fromwf.com/whats-a-snuggie/]

[[File:Snuggie model.JPG|thumb|correct|A woman wearing a blue Snuggie.]]
A \\\'\\\'\\\'sleeved blanket\\\'\\\'\\\' can be a unisex body-length blanket with [[sleeve]]s usually made of [[polar fleece|fleece]] or Velux materials. It\\\'s comparable in style to some [[bathrobe]] that is meant to get worn backwards (i.e., with the opening while in the again). The merchandise has been marketed by various brand names because the \\\'\\\'Snuggie\\\'\\\', \\\'\\\'Snuggler\\\'\\\', \\\'\\\'Doojo\\\'\\\', \\\'\\\'Toasty Wrap\\\'\\\', and \\\'\\\'Slanket\\\'\\\', with varying dimensions, shades and characteristics of resources but related basic design and style.<ref name=CST>title=How to tell the difference between a Snuggie and ....date=July 2010<</ref>
The \\\"Snuggie\\\" brand name itself also became a phenomenon of [[popular tradition|pop culture]], outselling other makes and becoming referenced or imitated by numerous [[comedian]]s or Television reveals.

==Popularity==

In late 2008 and early 2009 the \\\"Snuggie\\\" model of sleeved blankets became a [[popular tradition|pop culture]] phenomenon,<ref name=usacult/><ref name=revel>cite news</ref> often explained humorously as a \\\"[[cult following|cult]]\\\".<ref name=usacult>author=Maria Puente</ref><ref name=sfcrawl>author=Reyhan Harmanci</ref><ref name=nytimessilly>cite news</ref>

The solution became well-known after a [[direct response advertising and marketing|immediate response]] business advertising the solution was aired. It was highlighted on television applications like \\\'\\\'[[Today (NBC software)|Today]]\\\'\\\' wherever cast and crew donned Snuggie blankets to get a section which was identified as seeking like a [[gospel choir]].<ref>date=February 4, 2009</ref> Others have identified mass-snuggie donning as hunting just like a [[Harry Potter]] convention.<ref>title=Snuggie Review</ref> The [[Associated Press]] likened it to \\\"...a monk\\\'s assortiment in fleece.\\\"<ref name=\\\"google.com\\\">http://www.google.com/hostednews/ap/article/ALeqM5hBLaJO2icr-H20cwclTxsuN38-HgD9CL88MO0 date= February 2011</ref> and proclaimed it the \\\"ultimate kitsch gift\\\". The Snuggie at first offered singly for $14.95, and later in sets of two for $19.95.

The Slanket was mentioned in an episode of NBC\\\'s \\\'\\\'[[30 Rock]]\\\'\\\' entitled \\\"The Ones.\\\" The item has also been ridiculed like a \\\"backwards [[robe]]\\\" or straightforward reinvention of the coat on radio and tv speak reveals while in the U.s..<ref name=\\\"usatoday\\\" />  Comparisons have also been made with the [[Thneed]] - a highly-promoted, amorphous garment in the Dr Seuss story, \\\'\\\'[[The Lorax]]\\\'\\\'.<ref name=C11>postscript=<!--None--></ref>

On January 30, 2009 a team organized a [[pub crawl]]<ref>[http://www.snuggiepubcrawls.com/ Snuggie Pub Crawls]</ref> sporting Snuggies in Cincinnati, OH. While in the subsequent months they went on to complete above 40 more across the nation. In the future, a team organized a Snuggie [[pub crawl]] in Chicago to lift money for an African orphanage, which led to related sanctioned and independent occasions throughout the United states.<ref name=revel/><ref name=sfcrawl/>  A employee at [[Americans for Tax Reform]], a conservative [[think tank]], began the [[Facebook]] webpage \\\"The Snuggie Cult\\\", and convinced fellow conservatives such as [[Joe the Plumber]], [[Tucker Carlson]], and [[Andrew Breitbart]] to pose donning the robes.<ref>title=Conservatives embrace the Snuggie</ref>

The phenomenon resulted in sales in the Snuggie and its rivals that much exceeded their distributors\\\' anticipations: much more than 4 million Snuggies as of December 2009<ref name=\\\"nhregister.com\\\">url= http://www.nhregister.com/articles/2009/12/21/life/doc4b2f15459ecbf072637639.txt
</ref> and 1 million Slankets as of February, 2009.<ref name=nytimessilly/> The phenomenon has even resulted in versions such as \\\'\\\'Snuggie for Dogs\\\'\\\'<ref>cite news date=August 2010</ref> and Snuggie with print - identified as the \\\"Custom Snuggie\\\"<ref>[http://snuggiehumor.com/ Customized Snuggie]</ref>

[[File:Twins vs. Angels April 6, 2010 - 02.jpg|thumb|proper|250px|Spectators making an attempt to break the [[Guinness World Records]] document for your \\\"largest gathering of individuals sporting fleece blankets\\\" at [[Angel Stadium of Anaheim]] on April 6, 2010]]

Australian radio plan \\\'\\\'Labby, Camilla